Legal Considerations in Email Marketing

Staying on the correct side of the law when it comes to email marketing is simple. Ensure there is consent by the customer and avoid email harvesting.

In this eBook, we will outline how to avoid turning your email marketing to spam and outline legal considerations in this area.

Topics covered:

  • What are Unsolicited Electronic Messages?
  • The Unsolicited Electronic Messages Act
  • Giving Consent 

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